Palermo Soho is collage and repetition: murals, tree-lined streets, brunch tables on sidewalks, and clothing racks spilling onto the curb. Independent designers share blocks with third-wave coffee bars, parrillas, vegan burger counters, and cocktail rooftops. Plaza Armenia and Plaza Serrano anchor the weekend markets, where vinyl collectors and jewelry makers trade next to vintage jackets.
At night, bars fill with a mix of locals, visitors, and expats chasing fernet with soda. The architecture is low-rise and varied: old casas chorizo next to modern cubes, all under a canopy of plane trees. Daytime belongs to dogs, strollers, and freelancers with laptops; midnight belongs to lines outside speakeasies and clubs.
It is one of the few parts of Buenos Aires where you can wander for hours without repeating a cafe.