Eric Goode and Sean MacPherson's love letter to a downtown Manhattan already half-vanished when it opened in 2007 — velvet drapes, working fireplaces, Persian rugs over hardwood, and a lobby that looks as though it has been receiving interesting people for a century rather than two decades. The illusion is so committed it transcends pastiche. The lobby bar is one of New York's great gathering places: fire crackling, light perpetually amber, the crowd skewing toward people who have somewhere better to be but choose to stay. Rooms offer floor-to-ceiling windows overlooking a Bowery this hotel helped transform from flophouse row to boutique corridor. Gemma, the ground-floor Italian, delivers with casual downtown authority.
Location
NoHo / East Village, New York
Insider Intel
A room with fireplace — the crackling hearth against the Bowery streetscape is the hotel's emotional centre. The lobby lounge for evening drinks; claim a fireside seat and watch downtown arrive. Gemma for Italian that never overreaches. The vintage aesthetic rewards slow attention — the details are curated, not accidental.
Year-round, though the fireplaces make autumn and winter the most atmospheric seasons. The lobby bar peaks Thursday through Saturday but maintains its character on quieter nights. The NoHo location places you within walking distance of the best bars and restaurants below 14th Street.
335 Bowery, NoHo / East Village. Bleecker Street station (6 train) or Broadway-Lafayette (B/D/F/M), 4 minutes on foot. Rooms from USD 300. Goode and MacPherson's vintage downtown fantasy is meticulously maintained — fireplaces, velvet, Persian rugs. The lobby bar draws locals and celebrities with equal indifference. Gemma restaurant is open to non-guests. The Bowery location is central to downtown nightlife. Book direct for fireplace room requests.